Louis Vuitton autumn/winter 2010/11 collection

By Hilary Alexander, Fashion Director at Paris Fashion Week 334PM GMT 10 March 2010

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Roger Vadim destined the French film, "And God Created Woman", that incited Brigitte Bardot in to an general "sex kitten", behind in 1956.

But it took fashions "American in Paris", the designer, Marc Jacobs, to emanate the garments todays "cougar woman" competence essentially wear, 54 years later, in his pick up for Louis Vuitton, in Paris, today.

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The pick up killed-off the cult of the super-skinny teen in a micro-mini, as a barometer of 21st century style.

Instead, corsets and halter-neck-dresses emphasised the seductive curves of Elle Macpherson, 46, Laetitia Casta, 31, and Lara Stone, 26, the fiance of the British comedian, David Walliams.

Not a dress showed a spirit of knee; all were full, seemly and down to mid-calf or the floor, accessorized with elbow-length glove, bow-trimmed boots with crystal-stack heels, and the new, tidy "Speedy" handbag.

At a stroke, the collection, sounded the death-knell for the teensy-weensy, micro-minis lucky by the front-row celebrities, such as Alexa Chung, Daisy Lowe, Natalia Vodianova, and Pixie Geldof.

"Designers are regularly observant theyre going to do a pick up for women, but afterwards each lady on the runway (catwalk) is underneath twenty," Jacobs pronounced backstage, presumably the usually man in the universe who can have the midi-skirt select again.

"I longed for a accumulation of ages and sizes. We set out to expel beautiful women, women who feel happy to put their make-up on, get ready to go up, get all their accessories."

"Its a bit old-fashioned, I know, but I think the good for a change."

The models paraded around the 16-jet soda fountain in the yard of The Louvre, to the thesis song from "And God Created Woman."

Although the song competence have referred to a 1950s "retro" comeback, Jacobs avoided the selected trap with uninformed and surprising colour combinations, and a all complicated strife of fabrics, such as tweed with velvet, fur-trims on knits, and edging over rose-print.

Elle Macpherson, her 34C disruption well to the fore, proudly led the culmination march of 54 models, in a rose-pink girdle with rise-and-fall crinoline, draped in front to show china lining, and divulgence a bullion lam train, cascading from the back.